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Is Planning a Part of Your Ecommerce Strategy?
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<strong>Pros</strong>: Having plans give you a decisive guide on how to run your business<br />
<strong>Cons</strong>: A lot of businesses emerged from nowhere and became successful because of spontaneity<br />
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So much have been said about plans having a huge impact in a business. Creating an ecommerce strategy based on well-thought out business plans isn't any different. Business owners such as <strong>Gary Paulino</strong> of <strong>Trackside Sales</strong> profess that startups should take advantage of their young companies to figure out long terms goals leading to success. Veteran business owners may not enjoy the same advantage having already built an infrastructure, but that doesn't mean they cannot revise them if necessary. <br />
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<strong>The only disadvantage I see in having to "think everything out" as an ecommerce strategy is that it drains away creativity and spontaneity, which is how many successful businesses are built in the first place.</strong> Make room for unexpected possibilities instead. <br />
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<em><strong>"To be prepared is half the victory."</strong></em><br />
Miguel de Cervantes Saavedra
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